About us


Ripe Insurance. A fresh approach.
Let’s be honest, there’s a bit of a stigma attached to insurance isn’t there? Even in today’s lightning fast, digital world, we associate insurance with lengthy, over-complicated forms, jargon and fat premiums. And that’s why we aim to do it differently. Our ethos is all about making insurance easy-to-buy, simple-to-understand, jargon-free and excellent value. We set out to do things differently way back in 1998 when we launched our first insurance product, The Golfers Club. Nearly 20 years later, we have an ever-growing portfolio of niche insurance products, look after over 250,000 policyholders and see more than 1 million visitors come to our websites every year. Our amazing growth relies on our fantastic team based in Manchester. We come to work every day to live and breathe our fresh approach and that’s led us to become the leading niche insurer in the UK.
Ripe insurance for Photography. Focused on you.
We know that not all photographers are alike. We know that each of our customers have different cameras, different amounts of equipment and therefore, different insurance needs. We noticed that a lot of photography insurers package or bundle their cover together and do not offer their customers a choice about the type of cover they really want. Here at Ripe, we do things differently. We have 'unpackaged' photography insurance and firmly believe that you should be able to select only the cover you need, to build your perfect policy and save money and time in the process.