About Us

Let’s be honest, there’s a bit of a stigma attached to insurance isn’t there? Even in today’s lightning fast, digital world, insurance is often associated with lengthy, over-complicated forms, jargon and fat premiums. We do it differently.

Our ethos is all about making insurance easy-to-buy, simple-to-understand, jargon-free and excellent value. We set out to do things differently way back in 1998 when we launched our first insurance product, The Golfers Club. Now over 20 years later, we have an ever-growing and award-winning portfolio of specialist insurance products, look after over 350,000 policyholders and see more than 3 million visitors come to our websites every year. Our amazing growth relies on our fantastic team based in Manchester. We work hard every day to live and breathe our fresh approach to insurance to make sure we give our policyholders our very best, and that’s led us to become one of the leading specialist insurance intermediaries in the UK.